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Trainwreck.com: A Case Study in Doing Everything Wrong

February 15, 2022 @ 3:00 pm - 5:00 pm


In this hybrid seminar, Katherine Moyer, partner at Hershner Hunter, will walk us through the typical steps of a startup, from entity formation through early fundraising rounds. Using a fictional company as an example, we’ll discuss what to do and what not to do in that process in order to protect yourself and your business. Although the company we’ll be discussing is fictional, it is based on Moyer’s experience with a multitude of startups over the past 20 years.

This seminar will be offered in-person for participants and mentors of the Women’s Innovation Network at Onward Eugene located at 942 Olive St in Eugene. Others may register using the button at the bottom of this page to register to join us virtually via Zoom. Those with Internet connectivity concerns are encouraged to contact us about in-person attendance.


Katherine Moyer, Partner, Hershner Hunter, LLP

Katherine Moyer is an attorney and partner with Hershner Hunter, LLP in Eugene.  She has been practicing law since 1990, focusing on business and securities law.  Katherine regularly works with businesses engaged in raising funds from investors, from seed financing for early-stage companies to venture capital investments as companies mature.

She also represents businesses in a wide range of transactions, including business entity formation and governance issues, the grant of equity to employees and contractors, structuring relationships with strategic partners, purchases and sales of businesses, license agreements, and other commercial contracts. Katherine has experience working with companies in a variety of industries, including software and video games, biotechnology, robotics, organic foods, apparel, educational media, real estate investment, wireless communications, and a number of high-tech industries.




February 15, 2022
3:00 pm - 5:00 pm


University of Oregon
Onward Eugene